At In the Noah, we’re more than just a small business—we’re a mom-led brand inspired by the joy of childhood and the power of natural comfort.
Every foam chair and wheat bag is handmade with love, right here in South Africa.
We use quality materials, soft and playful fabrics, and a whole lot of care to make every item feel like it was made just for your home—because it is.
With us, you get more than a product. You get something personal, practical, and precious.
You choose the fabric. We bring it to life.
No mass production. Just meaningful creation.
Our Products
Custom Kids Foam Arm Chairs
The perfect little seat for your little one. Made from soft foam and your choice of fabric, these chairs are lightweight, comfy, and easy to carry around—from the living room to the bedroom or playroom.
Soothe, relax, and comfort with the gentle warmth of our wheat bags. Each one is sectioned for even heat and made from soft, natural fabric of your choice.
We’re not a big store with automated checkouts—because we like it personal. To order your custom chair or wheat bag, simply:
Message us on WhatsApp with what you want
We’ll make it just for you & keep you updated along the way
Let's Chat – Get in Touch
Have a question? Need help choosing a fabric? We’re here to help! Just send us a WhatsApp message or fill in our contact form.
We can’t wait to create something beautiful for you
